It's always just a story... and then, BANG! It happens to YOU.
YOU WAKE UP AND FACEBOOK IS GONE!
What is one of the most important tasks you can do as a marketer?
Building your email list!
And, if you are still asking "WHY?"
This is the answer...
Because this belongs to YOU. It is an asset. And one that belongs to you, no one can take it away from you.
It cannot be gone one morning!
Facebook can cancel your account. Any time they choose to do this.
YouTube can delist you. Anytime they choose to do this.
Instagram, TikTok, Linkedin...
Can all remove you with no explanation. Although, of all of these, LinkedIn is the least likely to do this.
There are many personal horror stories of someone's business platform gone! Forever, often overnight!
Can you imagine what you would feel like, waking up one morning, getting your coffee, sitting down by the computer and you read a message...
"Your account has been deleted"!!!
It's what they call "A kick in the stomach"
And many business's have suffered tremendous losses because of this.
You have ZERO control over any of the social media / business platforms. They do NOT belong to you.
But your email list is YOURS. It's YOUR asset.
OK, so Aweber (what I use) or some other email platform abslutely can delete your account, but it's unlikely they do so, and very rare for them to do so.
BUT, unlike your social media accounts...
You can (and must) download your email list subscribers to your computer on a regular basis. In Aweber, this is so simple to do.
So the subscriber list is 100% yours.
That's the big difference.
So YES, build their email list.
It's most important.
Your list, if targeted, and if you treat them right, will want to buy from you, will want to communicate with you.
You have to do your part...
You have to create value...
You have to give before you take.
If you give value, they TRUST you.
Are you actively growing your list?
Do you know how to use, or even create Lead Magnets?
If not, stay tuned!!!
* AWeber has added a completely free plan to its pricing! Now you can get started with @AWeber for free. No credit card. No time restriction. Create a free account today: ENTER YOUR ADVOCATE LINK HERE
